Science-Driven. Solution-Focused.
Avomeen’s New Look and Vision
Avomeen’s New Look and Vision
Avomeen, a full-service Contract Research Organization (CRO) based in Ann Arbor, Michigan, needed a refreshed brand identity to align with its evolving positioning and new communication platform. With expertise spanning industries from pharmaceuticals and biotech to industrial manufacturing and consumer products, Avomeen provides critical research, development, and analytical services to help clients innovate, improve, and ensure product safety.
As Avomeen expanded its capabilities—including the potential to position itself as a Contract Development and Manufacturing Organization (CDMO)—the company sought a brand identity that would reflect its core values: collaboration, ingenuity, and tenacity. The challenge was to create a visual and verbal identity that not only reinforced Avomeen’s reputation as a problem-solving R&D partner but also captured its forward-thinking, service-obsessed approach.
Our task was to develop a new logo and comprehensive brand identity that would serve as the foundation for Avomeen’s communication platform, ultimately supporting a larger campaign. The result needed to be accessible yet sophisticated, positioning Avomeen as a trusted, innovative, and agile partner for companies navigating complex scientific and manufacturing challenges.
Brand Banners
Brand Guidelines
Business Card Design
Creative Brand Campaign
Conference Booth Design
