Jenn-Air’s sophisticated audience has a passion for entertaining and creating exciting dinner experiences in the kitchen. So we created The Jenn-Air Master Class series to help elevate their knowledge and provide expert insights from visionaries on design, cooking and entertaining.
The 6-part video series covered various topics like “Your Kitchen, Your Space”, “Professional Cooking hits Home”, and “An Eye For Design”. The series is featured on a microsite along with information about the Jenn-Air appliance.
The series was supported by social media, banners, double page spread and a special 4-page fold-out print spectacular all drove traffic to the site.